Tuesday, July 10, 2012

Can Sponsored Tweets Be As Natural Their Facebook Counterpart?



When I was scrolling through my Facebook newsfeed the other day I noticed that my friend Rosie liked Target. I opened it up again today, and see that it's still at the top of my newsfeed. Then I saw it, small, not very noticeable: sponsored. At first I felt cheated. I look to my newsfeed for interactions my friends are doing on Facebook, not advertising (which I've grown accustomed to on the right of the page). But then my business head started thinking... Facebook are smart.

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