Sunday, August 19, 2012
6:53 AM | Posted by Admin | Edit Post
If you're engaging in Newsjacking (and I hope you are) there are some insights in Ryan's book that will help. But note that unlike Ryan's techniques, Newsjacking does not rely on manipulation. It works because of a knowledge about how today’s real time media operates and that’s what Ryan outlines in his book. However, I do not agree with Ryan's techniques.
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