Black Hat SEO News

Earned media is a personal media. It was born out of the often frustrating attempts to use search engines returning pages with spam links high in the returned page rankings, which led to site content unrelated to the search query. In the new era of SoLoMo (Social, Local, Mobile) users are more likely to quickly connect with trusted family and friends, rather than believe the hyped-up sales messages from a remote and unresponsive brand.



via Social Media Today - The world's best thinkers on social media http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/aFN2wh4SEOE/secret-social-earn-it-not-turn-it-away