Thursday, May 03, 2012
Why Measuring Social Media MATTERS
4:07 AM | 
Posted by
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We are currently in the third iteration of social media, and adoption is quickly becoming more measurement-focused. Tools are being built to make a smarter approach to social media because people are beginning to realize that measuring social results actually MATTERS.
via Social Media Today - The world's best thinkers on social media http://feedproxy.google.com/~r/socialmediatoday_allposts/~3/ymjYz-7XDP8/why-measuring-social-media-matters
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