Thursday, February 21, 2013

Burger King Twitter Feed Hacked, They're Loving it: Positive Results by the Numbers

7:52 AM | Posted by Admin | Edit Post
Many people will tell you that Burger King's Twitter account being hacked is negative for their brand, but let's look at the numbers. The kind of press and attention they will receive as a result of the hack would have required nearly a $1,000,000 campaign investment.

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