Monday, March 17, 2014
Big Opportunity for Social Media Campaigns with Emotional Appeal
11:26 PM | 
Posted by
Admin
Provoking the consumer’s emotions can trigger subconscious reactions that override their more logical and pragmatic responses and help to create affinity with a brand. Now, thanks to a new study from the University of California, Yale, and Facebook, we know that emotional responses can be contagious across social networks.
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