Friday, May 31, 2013

What You Should Know About Reticular Formation in Social Marketing

What is Reticular Formation Anyway? Still not sure? Reticular formation is, according to Wikipedia, a region in the brain stem that is involved in multiple tasks such as regulating the sleep-wake cycle and filtering incoming stimuli to discriminate irrelevant background stimuli. It is essential for governing some of the basic functions of higher organisms, and is one of the phylogenetically oldest portions of the brain.

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